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The Pub For General Automotive Related Talk |
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#121 | ||
SY TS AWD LPG TEZZA
Join Date: Nov 2011
Location: Perth
Posts: 2,383
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Wouldn't it be great if Ford started a competition for people to come up with concepts for an Ecoboost Falcon advert and an EcoLPi Falcon advert. The one they use wins and as a prize wins an Ecoboost Falcon or EcoLPi Falcon. That is an advert in itself.
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1st car 75 XB Fairmont wagon 302C converted to 351C. 2nd car 82 ZK Fairlane 351C 4spd AOD LPG/Avgas 3rd car 97 EL Falcon police car 4L auto dual fuel 4th car 90 XF ute (work car) 5th car 06 SY TS AWD Territory Orbital LPi 6th car 95 XG ute 7th car 2014 SZ Territory TX Petrol Fords all my life. |
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#122 | |||
FG Falcon fan
Join Date: Apr 2008
Location: Canberra, ACT
Posts: 913
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#123 | ||
Regular Member
Join Date: Jan 2008
Posts: 208
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galaxy xr8 and naddis if you read my message i do my own services i'm just saying theres a lot of people that don't want to or know how to. Im a mechanic in the mines in the territory and we have new v8 cruisers (pieces of ---t) common rail qoute for injectors and pump around 10 grand. All due to a bit of water contamination. The old mechanical ones you just empty the filter away ya go. Thats all i'm tying to say. I just think they need to be a bit more realistic with there parts pricing and they might get more people buying of them if there is only 20 bucks different to what ya can get on line
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#124 | ||
IWCMOGTVM Club Supporter.
Join Date: Nov 2008
Location: Sydney
Posts: 891
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Do Ford have marketing? I remember seeing something during Bathurst, and that cute Jess girl talking about Facebook or something...
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![]() Toys: 2017.5 LZ Focus RS, Magnetic Grey my new pocket rocket ![]() 2008 BF2 RTV Ute 1993 EB2 S-XR8 Sedan, Platinum, manual (now sold) 1975 XB Fairmont GS Sedan, Tropic Gold...or Starlight Blue...not sure yet...(SOLD) |
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#125 | ||
FF.Com.Au Hardcore
Join Date: Jan 2010
Posts: 11,292
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In the recent past, around 75% of Falcon sales were to fleets,
how do you market to fleets that no longer want your product? |
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#126 | |||
SY TS AWD LPG TEZZA
Join Date: Nov 2011
Location: Perth
Posts: 2,383
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Quote:
The other area outside of fleet buyers that traditionally would have bought a Falcon, were the cashed up bogans, who work on the mines and want a V8. True they can buy an FPV, but what if they don't want to spend that sort of money. With no XR8 Ford have missed out there. They've lopped off the only things that collectively would have kept the Falcon range relevant.
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1st car 75 XB Fairmont wagon 302C converted to 351C. 2nd car 82 ZK Fairlane 351C 4spd AOD LPG/Avgas 3rd car 97 EL Falcon police car 4L auto dual fuel 4th car 90 XF ute (work car) 5th car 06 SY TS AWD Territory Orbital LPi 6th car 95 XG ute 7th car 2014 SZ Territory TX Petrol Fords all my life. Last edited by TMC; 13-06-2012 at 12:46 PM. |
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#127 | ||
FF.Com.Au Hardcore
Join Date: Nov 2009
Posts: 3,876
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I still shake my head at how Holden can sell 1200 V8s a month and Ford doesnt think there is a market there for a new Supercharged V8 that would whips Holden's @rse.
I have said all along - Ford needs to move the Falcon to the premium end of the market with diesel and return of XR8. Fleets have moved on to Cruze/Corolla for 20 grand on road - they are not coming back. Ironically the V8 has become more important than ever to ensure local survival - although most on here would disagree vehemontly at that idea. Whether you like it or not people see small cars and SUVS as the sensible family or fleet choice. The market has shifted, buying a large sedan is seen as buying a luxurious or performance vehicle, its about bloody time Ford started treating the Falcon like one. |
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#128 | |||
FF.Com.Au Hardcore
Join Date: Jan 2009
Posts: 2,653
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Quote:
I don’t believe people think advertising is not a good thing.. Why do some many people buy coca-coke over Pepsi, KFC over red rooster, red bull over Monster.. etc etc etc etc !! |
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#129 | ||
FF.Com.Au Hardcore
Join Date: Oct 2010
Posts: 690
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People there is no quick solution to the Falcon sales issues, believe me if there was Ford would have already implemented it, as a company they have access to significantly more information than most of the forum warriors here do, they also have access to various consultancy firms that specialise in market analysis and so forth, if quick solutions would have been available then they would have been implemented ages ago already.
Reversing the sales trend would take time, a fair bit of it actually, it would also take significant R&D resources in streamlining the Falcon to meet the true market demands, it would also highly depend on the economic conditions experienced both in Australia and Overseas, and finally there would be a bunch of political issues to sort out … all these things take time, patience, dedication, and most importantly lots of dollars … will Ford as a global company be willing to do that? Well I guess only time will tell as so far the company has not been sufficiently transparent of its future plans and strategy. |
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#130 | ||||
FF.Com.Au Hardcore
Join Date: Jan 2010
Posts: 11,292
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Quote:
Doing that would have robbed funding from other areas like FGII and SZ updates... Quote:
most of the V8 sales have been to private buyers and even more SS Utes than sedans. Sad to say but loss of flkeet sales is ripping the guts out of SV6 and XR6 sales, increases in fuel costs have slowed sales of SS and XR6T as well as luxury equivalents too. |
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#131 | ||
SY TS AWD LPG TEZZA
Join Date: Nov 2011
Location: Perth
Posts: 2,383
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As for the EcoLPI already been on sale for a long time, all I'm saying is there was a gap in the supply of LPG vehicles from Ford, long enough for the normal fleet buyers to move off elsewhere.
Many companies used the Falcon SW not just Telstra. Look at the taxi companies. Again they're moving on to other things. And contrary to what some people say there were those private buyers who wanted a Falcon wagon and moved on once the wagon was dropped. Some did move to Territory, others left Ford altogether. As for V8's dropping off in sales, I'm in WA, where the place is loaded with Sportswagon V8's. They must all be coming to WA then if sales are on the decline. Holden V8's are everywhere here, because WA has money to spend.
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1st car 75 XB Fairmont wagon 302C converted to 351C. 2nd car 82 ZK Fairlane 351C 4spd AOD LPG/Avgas 3rd car 97 EL Falcon police car 4L auto dual fuel 4th car 90 XF ute (work car) 5th car 06 SY TS AWD Territory Orbital LPi 6th car 95 XG ute 7th car 2014 SZ Territory TX Petrol Fords all my life. |
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#132 | |||||
FF.Com.Au Hardcore
Join Date: Jan 2010
Posts: 11,292
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Quote:
no matter what Ford says to these fleet managers, they have discovered that their new acquisitions fill the roles well and no need to change... Quote:
"Build me a (insert car type) or I'll go elsewhere" only works if enough people say it... Quote:
Another person might see Prados every where, someone else might see Mazda 3s everywhere... By the by, when Sportwagon was introduced, there was considerable evidence to show that it was in fact, canabalizing Commodore sedan sales as Wagon buyers ditched sedan and jumped back into Sportwagon. TMC, I understand and share your frustration, it's hard to watch our old friend ebb away but unfortunately, in these days of hard nosed accountancy, everything is being reduced down to dollars and cents. Yes, this is the way Ford wants to play its hand, we may not like it but what they're doing probably makes good corporate financial sense, we don't know or even imagine the big picture. I believe that Ford head office is in fact, making every appeasement to FoA to allow continuance of Falcon, if thay were the A-holes every one thinks, they would have closed up years ago. Territory is our best hope.. Last edited by jpd80; 13-06-2012 at 03:38 PM. |
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#133 | ||
SY TS AWD LPG TEZZA
Join Date: Nov 2011
Location: Perth
Posts: 2,383
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Yes, the Territory has really taken over from Falcon and that is because it is a great car despite those who point at balljoints and this or that. Unfortunately there is no market now for a large base model sedan. It has to have an edge of some sort or else the buyer goes and buys a Hyundai diesel or something.
I think it was you jpd80 that mentioned having an XR Territory. I think that's a great idea. If everyone has left the Falcon then the Territory is where these sort of options should go. As the only AWD is the diesel, and the reason for no V8 Territory in the past was that it was too hard to make it RWD, why not an XR8 Territory RWD???? And why not bring back the Turbo 6 Terry in RWD only guise. There are a lot of people buying V8 Jeeps (admittedly 4WD) why not a supercharged V8 Territory? Spice the mix up a bit. ![]() BRING THE BONNET SCOOP BACK FORD!!!!!!!!!
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1st car 75 XB Fairmont wagon 302C converted to 351C. 2nd car 82 ZK Fairlane 351C 4spd AOD LPG/Avgas 3rd car 97 EL Falcon police car 4L auto dual fuel 4th car 90 XF ute (work car) 5th car 06 SY TS AWD Territory Orbital LPi 6th car 95 XG ute 7th car 2014 SZ Territory TX Petrol Fords all my life. |
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#134 | |||
Peter Car
Join Date: Dec 2004
Location: geelong
Posts: 23,145
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Quote:
Absolutely nothing. |
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#135 | ||
FF.Com.Au Hardcore
Join Date: Apr 2005
Location: Canberra
Posts: 13,392
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It isn't working because it doesn't exist in the first place lol. For example I have not seen one TV commercial for the Ecoboost Falcon which is a completely new engine so you'd think it would be all over the place.
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#136 | |||
FF.Com.Au Hardcore
Join Date: Nov 2009
Posts: 3,876
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Quote:
There was a classic study done many years ago that showed a tax on private jet purchases would actually increase the amount of private jet sold! As the exclusivity and prestige of having a private jet would increase. Hence why in recent years V8 sales for Holden were at record highs during high fuel prices whilst 6 cylinder sales fell through the floor. There is no other FU to society than driving a V8 around people who have been downgraded to Corollas. It's definately a status thing, and that sells cars. |
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#137 | |||
SY TS AWD LPG TEZZA
Join Date: Nov 2011
Location: Perth
Posts: 2,383
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Quote:
__________________
1st car 75 XB Fairmont wagon 302C converted to 351C. 2nd car 82 ZK Fairlane 351C 4spd AOD LPG/Avgas 3rd car 97 EL Falcon police car 4L auto dual fuel 4th car 90 XF ute (work car) 5th car 06 SY TS AWD Territory Orbital LPi 6th car 95 XG ute 7th car 2014 SZ Territory TX Petrol Fords all my life. |
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#138 | |||
FF.Com.Au Hardcore
Join Date: Nov 2009
Posts: 3,876
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Quote:
People look at the GDP or average earnings and think Australians are getting wealthier and that large cars more attainable - nothing could be further from the truth. GDP increases are largely based on mining investments from foreign companies. If you remove the mining factor - the average Australian's purchasing power decreased by 3%, meaning the average Australian has become 3% poorer and this has been happening for many years. Hence why I say that the future of Falcon and Commodore means shifting up the luxury or premium or perfomance factor. A brand new Falcon or Commodore is a luxury, Corolla and Cruze have taken over the every-man role. The future for cars over 40 grand relies on V8s, diesels and features. LPG and Ecoboost are an absolute waste of time, any economist knows that and I am writing a paper on this purchasing power of the average Australian. |
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#139 | |||
FF.Com.Au Hardcore
Join Date: Jan 2009
Posts: 2,653
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#140 | |||
FF.Com.Au Hardcore
Join Date: Nov 2009
Posts: 3,876
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#141 | ||
FF.Com.Au Hardcore
Join Date: Jul 2011
Posts: 4,819
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maybe in time the memories of Falcon taxi and xr6 fleet cars will fade and it will start to elevate in peoples minds
may not be enough time for that though |
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#142 | ||
Mopar! But Own F6's..
Join Date: Dec 2005
Location: F6DELAIDE
Posts: 3,197
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I dont think there are huge things that need to be done really, our cars are pretty great for the money. My only gripe is the diff bush/rear end setup, and lack of nice grippy rear rubber. But most of all AFTER SALES SERVICE!!! There is none at ford. I leave very disappointed every time I leave a ford dealer, to the point where I never want to take any of my vehicles there every again.
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F6 TYPHOON FPV 335 GT |
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#143 | ||
Regular Member
Join Date: Apr 2012
Posts: 98
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@bangm001 I have pretty much the exact opposite feeling after my car is serviced at Rec Gorell in Geelong they have been great....from the test drive to aftersales service. They even had a problem with my tint fixed without question.
I think that a lot of Ford dealers could use them as a case study on how to do it right... |
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#144 | |||
Peter Car
Join Date: Dec 2004
Location: geelong
Posts: 23,145
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Quote:
Trying to get things fixed under warranty was as much fun as having teeth pulled. They were masters of "they all do that". |
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#145 | |||||
FF.Com.Au Hardcore
Join Date: Jan 2010
Posts: 11,292
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Quote:
And for the record, G6ET and XR6T have slowed quite a lot this year and FPV have sold a lot less. So bang, there goes your theory right there, and in the first place I agree with what you say about Big sixes. Quote:
Most companies now either lease or charter private jet services.. Quote:
I'm predicting a big drop in I-6T & V8 sales for Ford, FPV and Holden..HSV might be OK though.. |
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#146 | ||
FF.Com.Au Hardcore
Join Date: May 2006
Posts: 1,496
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I wonder what the global Ford statergy is? I wonder if it fits everyones opinion above? Government assistance to help wind down, not wind up? Then oh well that didn't work, but now we have to do....X. I think a lot of people know whats comming, but the corporates will take us on a journey anyway and in the end.........it'll be their plan and we'll buy it.
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#147 | |||
FF.Com.Au Hardcore
Join Date: Jun 2008
Posts: 1,137
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#148 | |||
FF.Com.Au Hardcore
Join Date: Jan 2010
Posts: 11,292
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#149 | |||
FF.Com.Au Hardcore
Join Date: Jun 2008
Posts: 1,137
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#150 | |||
FF.Com.Au Hardcore
Join Date: Jan 2010
Posts: 11,292
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Quote:
The Focus titanium retails there for 20,940 pounds so the Mondeo Titanium should be much closer to Focus than the G6E... |
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