Quote:
Originally Posted by Franco Cozzo
F250/F350 are Isuzu N series competitors - thats the way to market those.
Problem is with the conversion they're not cost competitive, but they offer a different point to the market.
https://www.content.isuzu.com.au/new...-sales-record/
IAL dominates that segment and has for years, maybe Ford Australia should introduce a 'Ford Truck' range which has the Superduty that plays in the light/medium rigid segment - F600 has a GVM of just shy of 10 tonnes and could compete with the N series stuff, the point of difference being way more powerful engines.
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First the Jap trucks took out the Pom trucks
Then the Jap trucks took out any Aus and USA trucks except Acco
Acco finally died
Look how poorly the Euro s do in the low weight segments
It’s all about reliability and cost of ownership